Invest In Ryse – DEV

Invest in RYSE Inc.




Amount Raised

Updated as of June 23, 2021

RYSE is the IoT company that creates smart devices to motorize and automate window shades, regardless of size or weight. Our patented devices can be installed in minutes, controlled via smartphone, smart speakers, and integrates with leading smart home & building platforms, designed to enhance comfort and energy efficiency.

RYSE is raising $15 million by issuing 2,104,718 common shares at a price of $7.13 per share, with a minimum investment of $499.10.

All figures are in USD unless otherwise stated.

Trung Pham
RYSE is offering securities through the use of an Offering Statement that has been qualified by the Securities and Exchange Commission under Tier II of Regulation A. A copy of the Final Offering Circular that forms a part of the Offering Statement may both be obtained here. +See Legal Disclaimer at the bottom of the page

RYSE Is Solving Big Problems

(1) No Retrofits

PROBLEM: RYSE was born when founder Trung Pham was in the process of designing his apartment; since he didn’t have the budget for smart shades, he opted for manually operated window shades with beaded chains.

The following summer, when the excessive heat caused him to regret his purchase, he learned that once window shades are installed, they can never be automated – that they must be replaced with brand new motorized shades.

SOLUTION: After Googling for a retrofit solution and discovering none, he had his “Eureka” moment.


(2) Motorized Shades Are Expensive

PROBLEM: Motorized shades are expensive; brands like Hunter Douglas, Lutron, QMotion, or Somfy cost upwards of $1,000 per window. Smart tinting glass? Companies like View charge $5,000 per 5×9 window! These solutions are traditionally reserved for AAA commercial buildings or ultra-luxury homes – but what about the rest of us?

SOLUTION: RYSE is the most affordable solution to motorize and automate your window shades, with the RYSE SmartShade retailing for only $149, making it an ultra-affordable luxury!

Wasted Energy

(3) Wasted Energy

PROBLEM: Buildings are responsible for 40% of all energy use, yet 30% of this energy wasted – half of this wasted energy is lost through its windows. This becomes a $35 billion annual problem.

SOLUTION: RYSE has intelligent software powered by A.I to automate window shades in response to weather conditions, sensors, and user preferences – this can lead to upwards of a 20% savings in cooling loads, and 24% reduction in lighting energy, reducing overall GHG emissions in buildings and helping us save our planet.

See How It Works

Reasons to Invest in RYSE

Share Price

$4.5 Million

in lifetime revenue


With more than $4.5 million in lifetime revenue and over $185K in pre-orders for its second generation device, we have established a clear demand for RYSE SmartShade.

Security Type

4 Patents

Issued & 3 Patents Pending


RYSE has strong, defensible intellectual property (4 issued patents and 3 pending) filed in the US, Canada, EU, and China.

Minimum Investment

55.6 %

Annual Market Growth


The global Smart Shades market is expected to grow at a CAGR of 56.6% until 2024, within the $158 billion (2018) Smart Home market.

Top Reasons to Invest

  1. Explosive Market
    SmartShades market growing annually at astonishing 55% within a $158B Smart Home industry.
  2. Proven Demand
    $5 million + in lifetime revenues with over 35,000 units sold.
  3. Powerful Patents & IP
    5 Patents + 3 patents pending; extremely strong and able to block the sales of copy cats. Read how here.
  4. Cleantech Grant
    Awarded CAD $4 million in environmental grants to automate shades in commercial buildings, saving up to 24% on cooling and 74% in lighting energy costs.
  5. Incredible Historical Returns
    Shareholder’s have already seen their value increase 40% year-over-year, with strong upside remaining as we now begin scaling into retail and high-volume B2B channels.
  6. High Profile Investors
    Including entrepreneurs Shawn Dougherty (co-founded mophie, sold for $100 million), and Anthony Lacavera (founder of Wind Mobile, sold for $1.16 billion).


Email [email protected]
Phone 1-855-770-1787

The Missing Piece in the Smart Home

Upgrade Your Shades
The only retrofit/after-market device designed to motorize window shades that are manually operated with a beaded chain. You can set up and automate your shades in less than 5 minutes!

Super Smart
Controllable by smartphone, voice, or set to a schedule, or integrate with leading smart-home platforms from Apple, Amazon & Google. Sensors & weather based automation to help save energy.

Affordable Luxury
Retail price of only $169, compared to alternative brands that can retail for more than $1,000 per window! We’re bringing smart shades to the masses with the most affordable solutions on the market.

High-Margin & Scalable Business Model

High-quality hardware with high profit margins and SaaS (Software as a Service) subscriptions for commercial clients that includes: extended warranty & premium support, battery replacement & servicing plans, custom software integrations along with building and weather-based automation for energy efficiency.

Product Roadmap: SmartShades Are Just The Beginning

Our vision is to OWN the “Smart Shade” space. We want RYSE to be synonymous with smart shade — just like what Nest is to the thermostat, Ring is to the doorbell, or Dyson is to the vacuum, we want consumers to think of RYSE when they think of smart shades! RYSE will be developing multiple products in the coming years to dominate the smart window covering category.

SmartDrapes 2023

RYSE SmartDrapes will motorize any curtain or drape that runs on a rail or rod. Drapes are most popular in hotels and making a comeback in luxury multi-family apartments.

SmartBlind 2023

RYSE SmartBlinds will tilt and lift Venetian blinds, horizontal blinds, or mini-blinds that have a wand or draw-strings. Blinds are the most common window covering in residential homes.

Cordless 2023

Cordless blinds and shades was the most popular lift control in 2019 where users can lift or pull-down to open-and-close. This control system will experience large growth in off-the-shelf blinds,and the residential space, due to child safety.


Market Opportunity

Market Opportunity


of window shades are manually controlled



are motorized, with billion dollar companies targeting this small market, including

Smart Shade Market Growth

Invest in a Greener Future

Invest in a Greener Future

With new laws and regulations – such as the Green New Deal – governments are requiring that all new buildings be net-zero in carbon emissions by 2030. RYSE SmartShades save energy in two ways:

☀️ Solar Heat Gain Management
Automatically lowering shades to block direct sunlight can reduce indoor cooling costs by up to 24%.

💡 Daylight Harvesting
Automatically opening shades during overcast or bright weather can reduce indoor lighting costs by up to 74%.

We Want to DOMINATE The Smart Shades Market

Since we’ve only been selling online, we have not yet tapped into the high-volume sales channels that retail and wholesale present us – a massive 93% of the market we still have the potential to sell through. This leaves us with amazing upside for any potential investor!

💻 Historically, RYSE has been focused on selling into the online / eCommerce channels.

🤝 In 2022, we will begin selling though B2B and wholesale channels to multi-family real estate developers and landlords.

🛍️ In 2023, our focus will be to begin scaling into the TelCo(telecommunication) channel, which includes Smart Home & Security Managed Services like ADT,, Vivint Home, and Comcast Xfinity.

By 2024, we expect to be fully scaled into the retail channels, with partners that may include Home Depot, Best Buy, Costco, and the Apple Store.

Smart Home Exits

The Smart Home industry is expected to grow at an impressive compound annual growth rate of 7.5%, growing from $158 billion in 2018, all the way to $262 billion by 2025. The industry has seen some spectacular exits, with big tech giants acquiring many start-ups resulting in large payouts for investors:

Google acquired Nest, the makers of the Smart Thermostat, for $3.2 billion, earning investors a 22X return on invested capital.

Remember Ring? They got rejected on Shark Tank, and ended up selling to Amazon for $1.2 billion. Ring’s founder then became a guest Shark on the show, with the last laugh!

Assa Abloy is a $260+ billion company who dominates door locks, purchased August, the makers of the Smart Lock to expand into the smart home!


Sold Over 35,000 Devices to Residential & Commercial Clients Worldwide.

Play ANNEX Hotel (Pilot)
ANNEX Hotel (Pilot)
Play Eureka Hub (Pilot)
Eureka Hub (Pilot)
Play The Avery SF (Completed)
The Avery SF (Completed)
Quadreal (Pilot)
Quadreal (Pilot)
Play ANNEX Hotel (Pilot)
ANNEX Hotel (Pilot)

  • 15,000 sq, ft. hotel with 120 windows over 24 rooms
  • Developing 5 hotels across Canada
  • Access to LPs other real state properties

Play Eureka Hub (Pilot)
Eureka Hub (Pilot)

  • Eureka Hub: 4-Floor co-working space with 100 windows
  • Portolio of commercial offices, retail & mixed used properties with a focus on retrofitting older assets, across North America & Europe

Play The Avery SF (Completed)
The Avery SF (Completed)

In 2019, RYSE partnered with The Avery, a 56-story residential tower in San Francisco, to deploy their first generation SmartShades across 100 units in the building to meet ‘Americans with Disabilities Act’ (ADA) regulations.

Quadreal (Pilot)
Quadreal (Pilot)

  • $27.4 billion real estate portfolio spanning 23 cities and 17 countries.
  • Piloting at 199 Bay St. Toronto (Commerce Court West).

Hear What Our Investors Think About RYSE

Play Jeffrey Potvin

“The big opportunity with RYSE really drives down to the market opportunity. They really understand this space, and that’s going to allow them to win and allow them to attract a really good suitor.”

– Jeffery Potvin, Supporters Fund

Play Louis Dellosa

“What we liked about RYSE is that it was a technology that was designed and built in such a way that it could easily integrate in many different places with little customization.”

– Louis Dellosa, Cogito Capital

Led by an Experienced Executive Team

Trung Pham | Founder & CEO | LinkedIn

Our founder, Trung is a foremost expert in all things related to smart shades. He is a serial entrepreneur, initially setting his sights on the investment industry and earning the CFA designation, but later identifying a crucial gap in the window blinds & shades industry, leading to the creation of RYSE.

Marc Bishara | Chief Technology Officer | LinkedIn

A technological leader, Marc previously designed a Bluetooth wearable device called “Glance” – an application that tracks the orientation and displacement of Glance in 3D space. He has also led the development of our 1st- and 2nd-gen devices, taking the products from concepts to market.

Adam Bjork | Director of Sales | LinkedIn

Adam has over 16 years of Sales Management experience with developers, integrators, property managers, and installers. He has significant experience selling motorized shades as the former regional Sales Manager for Spring Windows Fashions – the 2nd largest global window covering fabricator.

Charleston Cheng | Manufacturing Manager | LinkedIn

Based in China, and with over 15 years of experience in manufacturing and quality control, Charleston oversees all procurement and production for RYSE. He is a former manufacturing and quality engineer manager for FoxConn, overseeing production for Dell, Apple, GoPro, and Motorola.



  • SmartShades Provide Independence to People With Disabilities

    Technology has always been celebrated for its power to help those in need, and people with disabilities are often among the earliest adopters of new tech.

    We’ve always known that Smart Shades would form part of an essential suite of technologies adopted by assisted living facilities, and our partnership with Technology for Living (TFL) is a testament to this.

    TFL is a non-profit society that supports people with limited mobility and provides them with equal opportunities to maximize their independence. 

    We have partnered with TFL to provide their members with access to our shade automation solutions and help their members control the shades in their homes.

     » Read more
  • Deep Dive on RYSE, a leading alternative investment publication and investor has just done a deep dive analysis on our investment offering! provides curated investment analysis and recommendations to a group of over 50,000 active investors, and they are even launching their own alternative investment fund. In their operating history they’ve analyzed over 800 deals but only made 111 buy recommendations.

    Their deep dive is one of the most detailed that we’ve seen, and I believe it sums up our opportunity exceptionally well.

    Among the factors that they like about our company, they mentioned our patents, our company’s uniqueness, our high growth industry, and the potential for our company to be acquired.

     » Read more
  • Recent Acquisitions and Consolidation in the Smart Home Industry

    Amazon recently announced their acquisition of iRobot for $1.7 billion!

    There’s been a lot of consolidation in the smart-home industry, but the industry is still very fragmented. Big names have begun strengthening their offerings by acquiring smaller companies with deep expertise – companies like ours.

    A study of mergers and acquisitions by the Harvard Business Review also shows that industries follow a 25 year cycle, evolving from an industry concentration of under 20% to over 70% upon reaching maturity.

    Here are some of the hundreds of acquisitions that have occurred in our space from 2013-2017.

     » Read more

Read More Updates

Common Investments + Perks

Investments over $2,500 will receive the following perks. All perks will automatically be recorded and assigned to each investor following the close of the round, without any further action required.

  • 1 RYSE

Cash Value: $150

  • 1 RYSE + Battery
  • 1 SmartBridge

Cash Value: $250

  • 2 RYSE + Battery
  • 1 SmartBridge

Cash Value: $450

  • 4 RYSE + Battery
  • 1 SmartBridge
  • 10% Lifetime Discount

Cash Value: $850

  • 10 RYSE + Battery
  • 1 SmartBridge
  • 15% Lifetime Discount

Cash Value: $2050

  • 20 RYSE + Battery
  • 1 SmartBridge
  • 20% Lifetime Discount

Cash Value: $4050