June’s SmartShade Production Update

Hello again!

We are now getting to the point in our progress where there will be more photos to share with you than words! Quite a lot is coming together now and pictures do really say a thousand words.

One of the most exciting updates we have to share with you is that the pilot units have been assembled and are ready for internal testing. Unfortunately for this brave group of units, they are going to be going through hell and back again to make sure that the final shipped product is refined and robust.

There are generally 3 types of testing that your devices will be going through:

  1. Comprehensive testing done by us humans
  2. Automated hardware testing
  3. Automated software testing

Comprehensive tests that include installation and set up to intense usage are starting to be conducted by our team here in Canada. But in addition to this, we have developed a full motor testing program and hardware, and have even started to ship some of the quality control testing equipment over to our factory in China.

Moving on to app development side of things, we’ve made some great progress on Group Control which is now working via the SmartBridge and have begun work on the interactive installation guide that will help make installing SmartShade a breeze no matter what your unique window setup looks like.

In the above screenshot of the upcoming installation guide, there is a splash of orange which is part of our new branding theme which you can actually see more clearly in our refreshed packaging design below.

Lastly, I wanted to touch on our previous update’s news of the shipping delay to let you know that we are on track to meet our revised delivery time of September 2021. 

In fact, we’ve even been able to find a way to purchase most of the previously out of stock components for our production and manufacturing process.

Until our next update,

Trung Pham

RYSE Founder | CEO

New Interview With Startup.Info

I recently had the opportunity to sit down with Startup.Info to talk:

  • Our business throughout the pandemic
  • How RYSE started and where we are going next
  • Any fame after being on Dragon’s Den (Canada’s version of Shark Tank)
  • The Smart Shade industry

We had the time to touch on a few other points as well, so click here to read the full interview.

Be sure to view all our previous press mentions by clicking the button below:

Until the next update,

Trung Pham
Founder | CEO

RYSE Mentioned In Entrepreneur + Our New Press Page

Recently one of our team members, Natacha Rousseau, had an article she wrote on product and equity crowdfunding in Entrepreneur.com

In the article, she mentions both of our successful Kickstarter crowdfunding campaign as well as our interesting choice to add cryptocurrency as a form of payment in our current equity crowdfunding raise.

It’s quite a great read (if we do say so ourselves), so I’d definitely recommend checking it out by clicking right here.

Lastly, I wanted to mention that we recently launched a dedicated Media & Press page that we will be updating as RYSE continues to make the news.

View all our previous press mentions by clicking the button below:

Until the next update,

Trung Pham
Founder | CEO

RYSE Is 1 of 7 InvestorPlace’s “Equity Crowdfunding Offerings Worth Your Investment ASAP”

InvestorPlace is a website that focuses on providing millions of its investor readers with insightful articles, free stock picks, and stock market news.

One of those insightful articles is a recent one they published titled 7 Equity Crowdfunding Offerings Worth Your Investment ASAP.

I’m incredibly honored to be able to say that RYSE was included in that article.

“…experts in the field believe that the smart shades product category has double-digit compound annual growth rate potential. If so, RYSE may make for an excellent takeover target by some of the automated services’ biggest names.”

INVESTORPLACE

To check out the full article, simply click right here.

Until the next update,

Trung Pham
Founder | CEO

RYSE on StartupWire: RYSing Above The Competition

I recently had the chance to join Chris Graebe from StartupWire to discuss all things RYSE and our current equity crowdfunding raise.

StartupWire is a first of it’s kind Angel Investing Community that provides free information and interviews from the world of Angel Investing.

Chris from StartupWire is uniquely positioned to ask founders like me the questions that investors like you want to know and hear, because he is actually an entrepreneur himself.

Check out the full discussion below:

I hope you enjoy watching and, as always, if you’d like to experience one of my pitches live and get to participate in the Q&A afterward, sign up for one of our upcoming webinars today.

Until the next update,

Trung Pham
Founder | CEO

Check Out My Pitch From The Pitch Perfect Event

A few weeks ago I participated in FrontFundr’s Pitch Perfect event, to pitch RYSE to interested investors.

The event was very successful, and I got the chance to speak to specific investor questions including market drivers, features, new versions, competitors, patents, and more. 

In FrontFunder’s words, “It seems like all the conditions are right in terms of technological advances, regulations, and consumer demand for RYSE.” 

If you’re interested in learning more and listening to my pitch, then click play below! 👇

I went first, so you won’t need to scrub through the video to find my pitch.

Also, if you’d like to experience one of my pitches live and get to participate in the Q&A afterward, sign up for one of our upcoming webinars today.

Until the next update,

Trung Pham
Founder | CEO

Our Valuation & Comparisons in the Smart Home Industry

We’ve received a lot of questions about our equity crowdfunding campaign, which has been live now for a couple months. A lot of these questions have centered around our valuation, so I wanted to put together a blog post where I can take some time to do a deep dive.

The global Smart Home industry totaled $158 billion in 2018, and is expected to grow to $262.6 billion by 2025. Our segment of the smart home industry is still in its infancy. The smart shade market totaled $162 million in 2019 but is projected to grow to nearly $1.5 billion by 2024.

Over the last decade or so, numerous smart home startups have raised significant capital in their Series A phase:

During their financing rounds, these companies’ valuations were projected anywhere from the tens of millions to the billions:

And as the smart home industry has matured, the market has seen some really big exits, with numerous acquisitions by giant tech companies. Assay Abloy acquired August Lock. Google acquired DropCam for $550 million and Nest for a whopping $3.2 billion. And Amazon has been on a tear lately, having acquired Blink for $90 million, and more recently Ring for $1.2 billion.

We’ve raised over $4.5 million in financing to date from some really great investors. While we’re raising capital through ordinary investors like yourself, we’ll also continue to collaborate with the VC funds, incubators, tech accelerators, and angels that will help provide the resources and advisory services we’ll need to continually level up as a business.

We’re so excited to be building a team of investors and we want you to take part. Remember – if you invest more than $2,500, you’ll receive a complimentary SmartShade. And there are of course more substantial product perks for larger investments.

RYSE Featured on The Mapable Podcast

Want to learn more about RYSE, our raise, and equity crowdfunding in general?

I recently sat down with Mapable to give them a step-by-step primer on how we launched our Regulation A+ campaign.

The Mapable podcast has extensive thought leadership in crowdfunding, disruptive technologies, investing, and more. 

This is why I was so excited to be invited to speak about equity crowdfunding, all things IoT, smart home devices, and RYSE with their hosts a few weeks ago. 

Check out the podcast episode and blog post here.

The episode just aired, and I hope you enjoy listening as much as I enjoyed the discussion.

Want to join RYSE as an investor?

Head to our raise page and download our pitch deck.

2 Days Left For Canadians to Invest in RYSE Inc.

With the close of our equity crowdfunding campaign, in just a couple of days, we wanted to remind you of some of the key terms of the offering:

  • $750 minimum investment
  • $9.48 price per common share
  • Pre-money valuation of $42.6M

You have until 11:59 ET on April 30 to invest in this round at these offering terms. Do let us know if you have any questions by replying to this email. Or, if you would like to schedule a 15-minute call with me, do so here.

As an investor, you’ll be joining an team that includes some of the top tech incubators, accelerators, and angel investors in Canada:

Our goal with this equity crowdfunding campaign is to not only raise capital to advance our business efforts. We are also determined to attract a large contingent of brand advocates that will help promote RYSE and in turn benefit from the company’s growth.

If you’re ready to invest a minimum of $750, click here to visit the RYSE campaign on FrontFundr.

All the best,

Turng Pham

Only 1 Week Left For Canadians to Invest in RYSE Inc.

Next week our equity crowdfunding campaign in Canada is scheduled to close at 11:59 ET on April 30. So today, I wanted to take a moment to answer some of the questions that we’ve received on our raise.

A lot of these questions have centered around our valuation, which I want to take some time here to deep dive on.

The global Smart Home industry totaled $158 billion in 2018, and is expected to grow to $262.6 billion by 2025. Our segment of the smart home industry is still in its infancy. The smart shade market totaled $162 million in 2019 but is projected to grow to nearly $1.5 billion by 2024. 

Over the last decade or so, numerous smart home startups have raised significant capital in their Series A phase:

And as the smart home industry has matured, the market has seen some really big exits, with numerous acquisitions by giant tech companies. Assay Abloy acquired August Lock. Google acquired DropCam for $550 million and Nest for a whopping $3.2 billion. And Amazon has been on a tear lately, having acquired Blink for $90 million, and more recently Ring for $1.2 billion.

We’re so excited to be building a team of investors and we want you to take part. Remember – if you invest more than $2,500, you’ll receive a complimentary SmartShade. And there are of course more substantial product perks for larger investments. Learn more and invest on frontfundr.com/ryse before it’s too late. You have just one week left to be a part of the smart home revolution!

And if you have any questions about your role as an investor, or about RYSE’s plans for growth, you can schedule a 15-minute call with me here.

All the best,

Trung Pham

Common Investments + Perks

Investments over $1,500 will receive the following perks. All perks will automatically be recorded and assigned to each investor following the close of the round, without any further action required.

$1,500+
  • 1 RYSE

Cash Value: $150

$2,500+
  • 1 RYSE + Battery
  • 1 SmartBridge

Cash Value: $250

$5,000+
  • 2 RYSE + Battery
  • 1 SmartBridge

Cash Value: $450

$10,000+
  • 4 RYSE + Battery
  • 1 SmartBridge
  • 10% Lifetime Discount

Cash Value: $850

$25,000+
  • 10 RYSE + Battery
  • 1 SmartBridge
  • 15% Lifetime Discount
  • Quarterly Calls

Cash Value: $2050

$50,000+
  • 20 RYSE + Battery
  • 1 SmartBridge
  • 20% Lifetime Discount
  • Quarterly Calls
  • Lunch with CEO

Cash Value: $4050